British Public Deeply Divided On Why They Support Aid, Survey Finds - Devex
Sophia Gaston, Director of the British Foreign Policy Group speaks to Devex about the British public's opinion on aid.
British public deeply divided on why they support aid, survey finds
Sophia Gaston, director at the British Foreign Policy Group, said the results had mixed implications for government communications. She wrote to Devex: “On the plus side, it suggests there's a degree of resilience to the ups and downs of the political and media cycle, because even if the moral case comes into question, the security and other arguments will still stand — and vice versa. Equally, it makes it difficult for the Government to speak to the nation about foreign aid in an inclusive manner, which captures hearts and minds, without potentially alienating different groups.”
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